Business Writing Skills

Who Should Attend?

Any person who is regularly required to communicate in writing and needs to improve the efficiency and accuracy of their e-mails.

Course Duration:

Two days. All of our training sessions are presented virtually via online meeting platforms (Zoom or MS Teams) for groups of six or more participants.

Programme Outcomes:

1. Introduction to Modern Business Writing

  • The written word as a communication tool
  • The pitfalls of written communication
  • Basic principles of written correspondence

2. Organising your Writing

  • Planning your writing (knowing your purpose)
  • Identifying with the reader
  • Choosing the right tone
  • Creating interest and “hooking” the reader
  • Mind-mapping to extract and organize ideas
  • Developing logic and sequence in your writing

3. E-mail Correspondence Guidelines

  • E-mail time waster’s questionnaire
  • When an e-mail is and is not appropriate
  • Professional electronic correspondence rules
  • Correct language and structure in e-mail
  • Dealing with e-mail related conflict

4. Grammar and Language

  • Commonly confused words
  • Revising punctuation rules
  • Grammar and language errors to avoid
  • Typical South African language challenges
  • Preventing errors in tense and concord
  • Avoiding cliches, jargon, and meaningless phrases

5. Effective Style and Tone

  • The problem of “highly polluted” language
  • Presenting information in a way that is easy to action
  • Ensuring clarity and accuracy and avoiding ambiguity
  • Expressing declines, warnings and threats diplomatically
  • Giving negative information in a positive way
  • Being persuasive and ensuring results from e-mails
  • Building business relations and goodwill
  • The importance of self-correction and editing

6. Individual Coaching and Practice Exercises

This programme is for people with a competent level of English language ability.  For a programme in more fundamental English writing skills, see our “Communicating Effectively in Written English” course.